Your website can be up and still not take a lead.

An uptime monitor asks your server for a page and checks that it answers. The bird uses the tool on that page the way a customer would. This page was up for 42 days and its trade-in tool showed nobody an offer.

Trade-in toolNo offer shown
An illustration of an uptime monitor’s status for a dealership’s trade-in page: up for 42 days, 100% uptime, 200 OK, keyword found.
The same trade-in page on a phone. The vehicle and its condition are filled in, and the space where the offer belongs is empty.

The same page, when the bird used it.

  • page loadspass
  • vehicle and condition enteredpass
  • an offer is shownFAIL
  • capture attachedpass

See this finding in the example report

“A checkout page can return a 200 while the Pay button throws a JavaScript error.”Datadog , on what an uptime check can see · read November 10, 2026

The page stayed up for all six weeks the tool was broken.

Uptime monitor100% uptimethe page answered every check
Nobody lookingSix weeksuntil a shopper mentioned it
The bird, weeklyEvery 7 daysscheduled inspection

a day the tool sat brokena day the bird used the tool

What already watches your website.

What each kind of website monitoring can tell a dealership
WatchingFor exampleWhat it can tell you
An uptime monitorUptimeRobot, PingdomThe server answered. A keyword check reads the raw HTML, not the page a customer sees once it has loaded.
A scripted browser checkDatadog, ChecklyA flow still works, once a test has been built for that flow.
Your website providerWhoever hosts the siteIts own platform is running. The trade-in tool, the scheduler and chat often belong to other vendors.
Your CRMWhichever you useHow many leads arrived. A lead that never left the form isn’t in it.
Dr. CanaryThe birdWhat a customer met at each tool on your site, and what came back. Nothing to script and nothing to install.

The named products as their own pages describe them · read November 10, 2026

Questions

Does Dr. Canary replace uptime monitoring?

No. An uptime monitor checks every few minutes and tells you when the whole site is down. Dr. Canary inspects on a schedule and tells you when the site is up and a tool on it has stopped working. Stores that run both hear about an outage in minutes and a dead form at the next inspection.

Can a synthetic monitor fill in a form?

Yes. Tools such as Datadog and Checkly run a browser through a flow once a test has been built for it. Dr. Canary finds the tools on a dealership’s site and uses them without a script from you, and it also reads the emails and texts that come back.

What does it cost?

A one-time checkup is $150 per location. Monitoring starts at $249 a month per location, inspected monthly, biweekly (every 14 days) or weekly.

Also compared

Dr. Canary giving the OK sign

Let the bird find it first.

Run a checkup on your website.

Check my dealership