Dr. Canary

You can’t fund a loan you never heard about.

The bird shops your site like a borrower and shows you where the inquiry went missing.

Run your numbers

Monitoring starts at $249 a month

A get pre-qualified form on a phone, filled out, stuck on Submitting.One borrower’s inquiry, step by stepPre-qualification form · submit never completesD
  1. 01pre-qual form loadspass
  2. 02submit goes throughFAIL · waited 60 s
  3. 03confirmation receivedFAIL · none in 24 h
  4. 04a person answersFAIL · no call
the bird sees it · 3 of 4 steps failed
Dr. Canary inspecting a broken chain link with a magnifying glass

Borrowers get lost in a lot of places.

From inquiry to follow-up.

  1. Inquiryform loadspasssubmit goes throughfail43%of buyers start online, before any lender hears from them.NAR, 2024
  2. Deliverytest inquiry sentpassconfirmation receivedfail47%of lenders did not average one call attempt per lead.Leads360 secret shopper, a vendor’s figure
  3. Responseauto-replypassa person answersfail6 in 10wait more than a day for a call, or never get one.LeadQual, 130 lenders, 2010, a vendor’s figure
  4. Follow-upfirst replypasssecond touchfail47%consider only one lender. First to answer wins.CFPB, 2015

What a broken tool costs your pipeline.

Pick a tool.
4
our estimate · set your own
$4,200
our estimate: one point on a $427k loan · loan size MBA, July 2025
14 days
our estimate · a quiet pipeline looks fine
Our estimates. Change them.
35%
our estimate: set it to your own mix
60%
our estimate
Pre-qualification form · down 14 days$1,624of commission you never got a shot at.
loans you never funded
0.4
every day it sits
$116
And with every tool working$6,720 a monthin borrowers nobody called back.40% uncalled is our estimate · LeadQual, 2010: 6 in 10 got no call in a day

The same break, with the bird looking.

Nobody lookingfound on day 14$1,624lost
The bird, weeklyfound by day 4$406lost

$1,218 stays in your pipeline.This one catch pays for 3.1 months of weekly monitoring at $399 a month.

Every inquiry leaves a trail. The report keeps it.

A borrower you never called is a loan someone else closed.

$11,094to produce one loan, all in.MBA, 2025
3 in 5chose a lender for its online application.ICE Mortgage Technology, 2022, a vendor’s figure
drcanary.com/los/…
DTallgrass Home Lending · Naperville, IL2 of 5 borrower tools not working
Pre-qualification form
submit never completes
Rate quote tool
pass
Online application
pass
Schedule a call
no times offered
Chat and text
pass
A get pre-qualified form on a phone, filled out, stuck on Submitting.
Pre-qualification form · submit never completes
A booking tool on a phone for a call with the loan officer, with no times on any day.
Schedule a call · no times offered

Stop finding out from a borrower.

A full checkup is $150. Routine monitoring starts at $249 a month.

Dr. Canary giving the OK sign